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Hamasaki Ayumi, the New Face of Rimmel

Written By: Lisa Nakamura on - Aug 04 2009    

Hamasaki Ayumi, the Asian Kate Moss? Singer and pop fashion icon, Ayumi Hamasaki, 30, is now the first-ever representative in Asia for England’s cosmetics brand Rimmel. Ayu’s campaign will begin appearing all across Asia early this month, and will feature her iconic doll eyes, eye-lined by Rimmel.

 

rimmel

 

Until now, the British cosmetics brand Rimmel has established its brand using infamous smoky-eyed Kate Moss dressing their ads worldwide. This is the first time in the company’s history (est. 1834), they have featured region-exclusive advertisement campaigns.

 

Of course, Ayu is very experienced when it comes to cosmetic advertisement campaigns - here are some of her commercials she’s done for Japanese company’s

 

 

 

 



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5 Responses to “Hamasaki Ayumi, the New Face of Rimmel”

    1. Jay

      I love ayumi, I m glad she is finally getting some international success … definitely one of the cuter girls in JP.

      Posted August 4, 2009at 2:15 am
    2. Lisa ( Editor )

      I think Ayu is getting too old for this stuff…

      Posted August 4, 2009at 2:20 am
    3. Well she at least sounds better than Kate Moss who sounds very flat and estuary (maybe why she rarely talks in public).

      Posted August 4, 2009at 8:07 am
    4. hahap

      even though she is pretty, its all fake. her face has undergone so many surgeries to make it look that way.

      Posted December 16, 2009at 4:23 am


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